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B2B Summer Party
ImageSchrack Technik GmbH already opened a new logistics centre in Guntramsdorf at the beginning of 2007. Now the building should be introduced to customers by a B2B event.

The Event Company organised a summer party with focus on social gathering. Management and employees of Schrack Technik thus were able to successfully use the event for customer relationship activities.

Emotional Approach

ImageThe goal of the summer party was to get the new logistics centre emotionally closer to approximately 300 guests. Catering appealed to the emotional level with special top products. Further the complete show part was an important element to mirror technical competence. And last but not least guests were personally and individually looked after.

Because of all components above most of the guests decided to stay late – past sun set and a heavy thunderstorm.

 
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